Crocodile Tours & Adventures publishes Venezuela ad in ABTA Magazine
London 08.03.07 | As part of a UK geared PR campaign Crocodile Tours & Adventures contracted advertisement space with ABTA Magazine, the leading publication of the travel industry. The aim of the campaign is to promote the company's operations in Venezuela, a new and exotic destination in the finite range of Caribbean holiday packages on offer in the UK.
From March through May three ads in total will be published in ABTA Magazine in order to gauge the industry's response to the campaign, the goal being to get into new contracts with wholesalers, travel agencies and tour operators across the country. The effort comes to reinforce Crocodile's leadership within Venezuela's tourism industry.
Crocodile's CEO Gustavo Garcia is hard at work expanding the range of tours on offer and commented that in the coming months specialized fishing tours will be added.